&Stories

&Stories

PROJECT &Stories Royal Smilde Foods and Smilde Bakery want to jointly approach the airline market by serving a meal concept during the flight that immerses the traveler in the culture, cuisine and flavors of his/her destination. Now New Next was asked to develop...
Cut the cake

Cut the cake

PROJECT Cut the cake Cut the Cake is a high-end pastry label, creating items for the freezer that simply ooze quality and luxury. This brand is one of Bakkerij Goedhart’s stable; a bread baker and supplier of confectionary produce to large supermarket chains. Bakkerij...
MAMA’S MAALTIJDEN

MAMA’S MAALTIJDEN

PROJECT MAMA’S MAALTIJDEN Serdar Tolenaar, owner of Plus supermarket s , noticed his customers were demanding fresh , high quality meals. To satisfy this need he started cooking and selling meals in his s tores during the Covid lockdown. Flush with instant...
Albert Heijn Hot&Cold

Albert Heijn Hot&Cold

PROJECT Albert Heijn Hot&Cold Plukon asked Now New Next to innovate packaging for their new Hot & Cold meals concept. With a considerable list of demands , including Mono material, in – line production, stylish design, attractive shelf appearance and...
Goedhart – The Bread Office

Goedhart – The Bread Office

PROJECT Goedhart – The Bread Office Goedhart produces sandwiches, wraps and rolls under the brand title The Bread Office. The design had remained unchanged for a considerable time and was in need of a makeover to chime with current times. Now New Next was asked to...