NOW NEW NEXT
brand & packaging design
Full-service brand and packaging design agency, using head & heart, to build the food, near food and non-food industry for the better.
Welcome to Now New Next, we are an all-round design agency for branding & packaging design in the food, near food and non-food industry with a keen eye for the changing consumer (Gen Next) and sustainability. Our expertise lies at the intersection of trend analysis, positioning, brand identity and 2D & 3D packaging design. We embrace a holistic approach where ‘leftright thinking’ is essential. Combining ratio (left brain) and emotion (right brain) often leads to the most unique concepts.
Always happy to help!
POSITIONING
2D & 3D
PACKAGING DESIGN
Sustainable packaging
“We were treated to a whirlwind of colours, packaging and food ideas, but above all to a surprising insight into the motives of the millennial generation that will turn the food world ‘as-we-know-it’ on its head in the coming years! For the established food companies primarily focused on retail, this is a wake-up call you seriously can’t afford to miss!”
Antien Zuidberg- Food Innovation HAS Hogeschool
Now New Next is an agency with a stable of experienced experts who offer their assistance in a proactive manner. They’re an enthusiastic and young team, prepared at all times to put the client front and centre. I’m always made to feel welcome and vital.
Harry Melssen – Multipapier
“Now New Next is an agency with a stable of experienced experts who offer their assistance in a proactive manner. They’re an enthusiastic and young team, prepared at all times to put the client front and centre. I’m always made to feel welcome and vital.”
Max Pater, Amarant Bakkers. Bakkerij Pater
“It was superb to work with Ariane van Mancius and it certainly delivered the goods! My full compliments for your utterly professional approach and the speed with which we were able to realise it!”
Corine Schmal Travel Health Group
OWNER
ARIANE VAN MANCIUS
Challenger, someone who, on the basis of courage, vision and creativity, dares to challenge the status quo.
Ariane is a businesswoman, wife and mother of 3 children. A creative team player with a great sense of aesthetics. She likes to bring people together and has a remarkable ability to anticipate what will happen long before it actually happens. By combining these passions, she launches her own company Now New Next in September 2013.
Clients
FAQ
Frequently Asked Questions
What exactly does Now New Next do?
Now New Next builds brands and packaging that make sense. Strategic, creative, and ready for the market. Everything comes together in one clear process: from brand story, positioning, and visual identity to packaging design, material choices, PPWR compliance, and the full rollout. The result is a future-proof whole that stands out, sells, and is built to last. We call that future-proof packaging design.
Why do clients choose Now New Next?
Because Now New Next makes sure your packaging works from A to Z and meets the right requirements. From strategy, design, sustainability, and legislation. Not scattered across three different agencies, but handled by one team in one clear process. We stay closely involved and keep up with the latest developments. With Now New Next, you know exactly where you stand.
What does future-proof packaging mean?
Future-proof packaging is what Now New Next is built around. It means your packaging will not be rejected in two years because of legislation, retail requirements, or changing consumer expectations. We actively track PPWR developments, Gen Z trends, and material innovations. We translate that knowledge into choices that work today and hold up tomorrow. You do not have to keep track of it all yourself. That is exactly why you hire us.
CONTACT
Ariane van Mancius
E| ariane@nownewnext.nl
T| +31 647078094
Postal & visiting address
Herenstraat 1
3621 AP Breukelen
The Netherlands
COMPANY INFORMATION
CoC | 77719514
VAT number | NL861107615B01
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