approach

our process

Our heart knows things that our mind can’t explain.

Our approach is driven by experience: immediately we crystalise the client’s question, all our well-oiled cogs click into place, with the left and right sides of our brain working in tandem. We work ‘network style’, meaning we complement our permanent team with a group of experienced specialist freelancers as and when required. This reinforces the notion that the right rational and more emotional insights combined can be turned into future-proof ideas.

Every question is unique, requiring a tailored approach. Meanwhile, from experience we know that no matter how manifold the issues, most projects can be boiled down into three distinct phases: the now, the new and the next phase. Hence our name: Now New Next.

By centring on specific building blocks within each phase, whilst paying due attention to sustainability across all phases, we are fully equipped and prepared for assisting in building meaningful food and cosmetics brands that help move our world forward.

NOW

The ‘now phase’ of the process is where we meet, get to know each other and map-out and research the question.

New

During the New phase we work on the (re)positioning in an iterative process, followed by its translation into a visual brand identity and/or packaging design.

POSITIONERING

Next

In the final phase, the Next phase, we can advise on the packaging’s materialisation and provide support in the sourcing and implementation process.

NOW

The ‘now phase’ of the process is where we meet, get to know each other and map-out and research the question.

New

During the New phase we work on the (re)positioning in an iterative process, followed by its translation into a visual brand identity and/or packaging design.

POSITIONERING

Next

In the final phase, the Next phase, we can advise on the packaging’s materialisation and provide support in the sourcing and implementation process.

Let’s work together!

Enthusiastic?

If you would like to know more or have an informal chat, please contact Ariane van Mancius. We always love to hear about your plans and consider what our role in the process might be. We look forward to the opportunity of assisting you. Feel free to call or email us, or simply drop by for a delicious cup of coffee in HET WAGENHUIS

 

Always happy to help!

Ariane van Mancius
LOGO

CONTACT

Ariane van Mancius
E| ariane@nownewnext.nl
T| +31 647078094

Mail and address for visitors
Herenstraat 1
3621 AP Breukelen
Nederland

COMPANY INFORMATION

CoC | 77719514
VAT number | NL861107615B01

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