PROJECT Davelaar – Odekoeken In 2019, Amarant Bakkers repurchased the Davelaar brand from the bakers they had previously sold it to. Amarant Bakkers wished to reposition the brand and make it once again relevant. To help a chieve this goal they introduced Open...
PROJECT La Place – Next Gen Packaging was a key issue for the new La Place formula: with Covid, open presentation without packaging was no longer an option. More focus was also required on sustainability and on creating distinctive and attractive presentation. Now New...
PROJECT CARE PLUS Care Plus has been market leader in the field of healthy and safe travelling for over 30 years. When the Covid crisis struck and travel cancellations peaked, Care Plus decided to develop a new sunscreen line. We were appointed and succeeded in...
PROJECT UNDONE Undone creates 100% natural sauces and dressings, low in calories and with a Nutri – Score of A. Now New Next was asked to develop the entire brand; positioning, logo, house style and materialisation , to include DTP ready labels. proces DESIGN...
PROJECT Cerelia – Poffertjes Cerelia produces and markets worldwide fresh dough, fresh pancakes and ‘poffertjes’ (tiny Dutch pancakes). The company has discovered a vibrant market for its poffertjes on the Asian ‘ to go’ market. Now New Next was t asked to...
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