PROJECT

PANDRIKS
LA COLLECTION

Pandriks shares their passion for bread with customers by delivering premium quality and taste. The Pandriks Atelier has developed a new premium bread with the best ingredients and a long fermentation of wild yeasts. The bread contains no artificial additives and has a special taste. Now New Next has been asked to develop a premium brand for this luxury bread.

proces

DESIGN

  • Concept development
  • Brand story
  • Brand name creation
  • Logo design
  • 2D & 3D packaging design
  • Visualizations on packaging
  • Materialization research
  • Product photography
  • DTP for packaging
  • Brandbook

DELIVER
Pandriks proudly presents “La Collection by Atelier Pandriks”, an exclusive bread brand that celebrates the art of baking. Inspired by haute couture, the brand exudes elegance and refinement, with earth tones, olive green and gold. Pandrik’s bread is stylish, urban and timeless. Each bread is a masterpiece, made with craftsmanship & wild yeasts. The collection consists of three large loaves, one baguette and one assortment of small bread.

EXECUTED BY:
Team Now New Next

IN CO-OPERATION WITH:
Emmy van Gool, Chris Sant, Hadewych Veys, Sikko Gerkema

Ariane van Mancius

case

&STORIES

Royal Smilde Foods and Smilde Bakery want to jointly approach the airline market by serving a meal concept during the flight that immerses the traveler in the culture, cuisine and flavors of his/her destination. Now New Next was asked to develop the food and packaging concept for these meals.

LOGO

CONTACT

Ariane van Mancius
E| ariane@nownewnext.nl
T| +31 647078094

Mail and address for visitors
Herenstraat 1
3621 AP Breukelen
The Netherlands

COMPANY INFORMATION

CoC | 77719514
VAT number | NL861107615B01

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