New Forrest wishes to extend the marketing of Buitenhuis, the A-brand for mini-snacks, into the Foodservice section. The snacks have recently been improved with new recipes and tastes, leaving the brand requiring new packaging. New Forrest asked Now New Next to develop a share box for a ‘Perfect Serve’: packaging to include a serving dish, permitting Buitenhuis clients to serve the snacks in a consistent, optimum manner.
Mission
- Desk research
- Workshop with the cardboard supplier
- 2D and 3D packaging design
Deliver
Two concepts were created for a cardboard serving dish which can be delivered flat-packed along with the current packaging.
A sheet of greaseproof paper is included, enabling the dishes to be reused on numerous occasions and require less coating.
