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Global C

Approach for Global C to design 2 conceptual ideas for Cathay Pacific incorporation the latest local design trends.

Deliver
  • Create 2 design direction and design guidelines called (G)local Heroes and Icons & Memories.
  • Come up with 2 new and innovative rotable design set ups.
  • A complete design directory booklet with clear and crisp explanation of colour direction, material direction, sketches and renderings.
In co-operation with

Christine Boland Trends & Mindsets

Date

17 January 2014

Category

Unique airline consultancy

Tags

(G)local Heroes, Cathay Pacific, Global C, Icons & Memories