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Borgesius for AH to-go

Approach for AH to- go to inspire the product development department with a tailor-made style guide on bread developments.




Create a tailor-made style guide which will visualize influential trends in bread with a focus on take-away food trends that is valuable to their market.




  • A vision document that visualize influential trendsĀ  in food and packaging that will serve as inspiration for new product development.
  • Trend bounded advice.
In co-operation with

Anne-Paulina de Jong


24 January 2017


Style guides


AH to-go, Borgesius, Bread, Product development, Tailor-made style guide, Take-away food, Trends, Vision document