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Royal Smilde Foods and Smilde Bakery want to jointly approach the airline market by serving a meal concept during the flight that immerses the traveler in the culture, cuisine and flavors of his\/her destination. Now New Next was asked to develop the food and packaging concept for these meals.<\/p>\n
[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.17.4″ _module_preset=”default” custom_padding=”||||false|false” custom_padding_tablet=”||5%|3%|false|false” custom_padding_phone=”||5%|3%|false|false” custom_padding_last_edited=”on|desktop” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.nownewnext.nl\/wp-content\/uploads\/2023\/07\/Portfolio-Stories_3.png” title_text=”Portfolio &Stories_3″ show_bottom_space=”off” _builder_version=”4.21.0″ _module_preset=”default” transform_scale=”88%|88%” transform_scale_tablet=”88%|88%” transform_scale_phone=”88%|88%” transform_scale_last_edited=”on|desktop” transform_translate_tablet=”” transform_translate_phone=”” transform_translate_last_edited=”on|desktop” transform_rotate_tablet=”” transform_rotate_phone=”” transform_rotate_last_edited=”on|desktop” transform_skew_tablet=”” transform_skew_phone=”” transform_skew_last_edited=”on|desktop” transform_origin_tablet=”” transform_origin_phone=”” 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_builder_version=”4.17.4″ _module_preset=”default” custom_padding=”||||false|false” global_colors_info=”{}”][et_pb_text _builder_version=”4.17.4″ _module_preset=”default” header_font_size=”90px” header_line_height=”0.8em” header_3_font=”REGULAR||||||||” header_3_text_color=”#65baaf” header_3_font_size=”50px” custom_margin=”||-9px|||” custom_padding=”||8px||false|false” header_font_size_tablet=”150px” header_font_size_phone=”75px” header_font_size_last_edited=”on|phone” header_3_text_color_tablet=”#FFFFFF” header_3_text_color_phone=”#FFFFFF” header_3_text_color_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n
[\/et_pb_text][et_pb_divider divider_weight=”10px” _builder_version=”4.17.4″ _module_preset=”default” width=”22%” custom_margin=”||1px|||” global_colors_info=”{}”][\/et_pb_divider][et_pb_text _builder_version=”4.17.4″ _module_preset=”default” custom_margin=”||10px|||” global_colors_info=”{}”]<\/p>\n
DESIGN<\/b><\/p>\n
[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font_size=”18px” text_line_height=”1.2em” min_height=”197px” custom_margin=”-8px|||||” custom_padding=”||16px|||” global_colors_info=”{}”]<\/p>\n
DELIVER
<\/b>The result is an iconic new airline brand with meals that takes you on a journey in taste and colour to your final destination. The brand ‘&Stories’ has four different food concepts based on four inspiring world destinations. The food concepts have been translated into attractive packaging, each of which has its own eating moment, hot and\/or cold. The visual appearance is fresh, contemporary, creative, versatile (a curated collection of multicultural graphic styles & patterns) and has a communicative simplicity. All packaging is fully tailored to the on-board logistics and fits in the existing service vehicles.<\/p>\n
EXECUTED BY:
<\/b>Team Now New Next<\/p>\n
IN CO-OPERATION WITH:
<\/b>Hester Looij, Wesly Printing & Packaging<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.nownewnext.nl\/wp-content\/uploads\/2023\/07\/Portfolio-Stories_8.png” title_text=”Portfolio &Stories_8″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.nownewnext.nl\/wp-content\/uploads\/2023\/07\/Portfolio-Stories_9.png” title_text=”Portfolio &Stories_9″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.nownewnext.nl\/wp-content\/uploads\/2023\/07\/Portfolio-Stories_10.png” title_text=”Portfolio &Stories_10″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.17.4″ _module_preset=”default” custom_padding=”0%||0%||true|false” da_disable_devices=”off|off|off” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row _builder_version=”4.17.4″ _module_preset=”default” custom_padding=”0px||20px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_divider divider_weight=”10px” _builder_version=”4.17.4″ _module_preset=”default” custom_padding=”||0px|||” global_colors_info=”{}”][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ custom_padding_last_edited=”on|phone” _builder_version=”4.17.4″ _module_preset=”default” custom_margin=”-11px|auto||auto|false|false” custom_margin_tablet=”-11px|auto||auto|false|false” custom_margin_phone=”-11px|auto||auto|false|false” custom_margin_last_edited=”on|phone” custom_padding=”||110px||false|false” custom_padding_tablet=”||110px||false|false” custom_padding_phone=”||30px||false|false” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.17.4″ _module_preset=”default” transform_translate=”0px|36px” custom_padding=”||5%|5%|false|false” custom_padding_tablet=”||5%|5%|false|false” custom_padding_phone=”|||10%|false|false” custom_padding_last_edited=”on|phone” border_width_all=”7px” border_color_all=”#000000″ global_colors_info=”{}”][et_pb_image src=”https:\/\/www.nownewnext.nl\/wp-content\/uploads\/2023\/07\/Porfolio-Sandays_PORTFOLIO-1.png” alt=”Ariane van Mancius” title_text=”Porfolio Sandays_PORTFOLIO” align=”right” force_fullwidth=”on” _builder_version=”4.21.0″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” transform_scale=”112%|112%” transform_translate=”-63px|-8px” custom_margin=”||||false|false” custom_margin_tablet=”||||false|false” custom_margin_phone=”|||15%|false|false” custom_margin_last_edited=”on|phone” custom_padding=”||||false|false” custom_css_before=”||” border_color_all=”#000000″ global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.17.4″ _module_preset=”default” custom_padding=”|6%|||false|false” global_colors_info=”{}”][et_pb_text _builder_version=”4.17.4″ _module_preset=”default” header_font_size=”64px” header_3_font=”REGULAR||||||||” header_3_text_color=”#65baaf” header_3_font_size=”55px” custom_margin=”||-3%||false|false” custom_margin_tablet=”||-3%||false|false” custom_margin_phone=”25px||-10%||false|false” custom_margin_last_edited=”on|phone” custom_padding=”||0px|||” global_colors_info=”{}”]<\/p>\n
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[\/et_pb_text][et_pb_divider divider_weight=”10px” _builder_version=”4.17.4″ _module_preset=”default” width=”22%” custom_margin=”||1px|||” global_colors_info=”{}”][\/et_pb_divider][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_line_height=”1.2em” custom_margin=”|1px||||” custom_padding=”||16px|||” custom_padding_tablet=”||16px|||” custom_padding_phone=”||0px||false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n
Goedhart has taken a majority stake in Sanday’s Bakeries. Now New Next has been asked to guide them to the 2023 WTCE trade show. Met als doel een nieuwe product-verpakkingsrange voor de airline markt.<\/span><\/p>\n [\/et_pb_text][et_pb_button button_url=”https:\/\/www.nownewnext.nl\/en\/portfolio\/” button_text=”SEE MORE” _builder_version=”4.17.4″ _module_preset=”default” custom_button=”on” button_text_color=”#FFFFFF” button_bg_color=”#000000″ button_border_width=”0px” button_border_radius=”0px” button_letter_spacing=”1px” button_font=”Bebas Neue|600|||||||” button_use_icon=”off” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.17.4″ _module_preset=”default” custom_padding=”6px||21px|||” da_disable_devices=”off|off|off” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row _builder_version=”4.17.4″ _module_preset=”default” custom_margin_tablet=”” custom_margin_phone=”0px||0px||false|false” custom_margin_last_edited=”on|phone” custom_padding=”10px||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_post_nav admin_label=”Berichtennavigatie” _builder_version=”4.17.4″ _module_preset=”default” title_font=”Bebas Neue||||||||” title_text_color=”#000000″ title_font_size=”19px” width=”140%” max_width=”140%” custom_margin=”|-104px||-104px|false|true” custom_margin_tablet=”” custom_margin_phone=”|-20px||-20px|false|true” custom_margin_last_edited=”on|phone” custom_padding=”|0px|2px|||” global_colors_info=”{}”][\/et_pb_post_nav][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.17.4″ _module_preset=”default” background_color=”#000000″ da_disable_devices=”off|off|off” global_module=”1400″ saved_tabs=”all” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.17.4″ _module_preset=”default” width_tablet=”92%” width_phone=”92%” width_last_edited=”on|tablet” max_width_tablet=”” max_width_phone=”” max_width_last_edited=”on|tablet” module_alignment=”center” custom_margin=”||||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.nownewnext.nl\/wp-content\/uploads\/2022\/05\/Scroll-Group-4-1.png” alt=”LOGO” title_text=”LOGO” _builder_version=”4.17.4″ _module_preset=”default” custom_margin=”|||25px|false|false” custom_padding=”|40px|||false|false” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.17.4″ _module_preset=”default” text_text_color=”#FFFFFF” header_text_color=”#FFFFFF” header_font_size=”35px” width=”100%” custom_margin=”|||25px|false|false” custom_padding=”||||false|false” header_font_size_tablet=”30px” header_font_size_phone=”30px” header_font_size_last_edited=”on|desktop” global_colors_info=”{}”]<\/p>\nCONTACT<\/h1>\n